Claire Phillips Artist

New E-Commerce Website and Content Management System


Claire Phillips


Development Year

December 2020


Case Study

Create a New eCommerce Website

A full package online presence for a popular local artist..

Claire Phillips is a popular Australian artist who had been selling painting through word of mouth and social media but the time had come to make her art more accessible to browse and purchase.

With Claire deciding to expand into selling prints and art workshop the time had come to go to the next stage in her growing business. Being an artist the whole “computer thing” was something that Claire had avoided since it was all a bit over her head. Over a few consultations, we came up with a plan to start an online shop and set up an easy to use a system where she could manage all her inventory and sales. 

Since launching Claire has started to sell products through the website and is happy with the growth. We also implemented a strong SEO program that’s has seen the site steadily rise in the rankings. We have also expanded the business to now connect with Online Market Places’s such as ETSY where once she places an item on her shop it is automatically uploaded to ETSY without her having to do the same job twice.
Claire’s website runs on WordPress and Woocommerce and is hosted and maintained by 3East. 

"Working with 3East was an extremely positive experience. I had no idea where to begin and, after hearing a few horror stories, I was not looking forward to the task. In the end, it all went better than I expected and am overjoyed with the end result. My friends and customers always comment on how much they like my site and for me, it is simple to run which in the end opens my art up to the world."

- Claire Phillips


Ringwood Office

Larissa Ave

Ringwood, 3134


Phone (Aus): 03 9870 1676

Phone (Int): +61 3 9870 1676